Digital Entrepreneurship: Public Perception of Barriers, Drivers, and Future

The widespread access to the Internet has undoubtedly changed way businesses handle their processes and interact with customers. With surge of new devices, business models, technologies, platforms, alongside social media growth innovative advertising, it became easier transition from employment entrepreneurship. paper aims assess public perception digital entrepreneurship, a focus on its barriers, drivers, expectations for future. results show that there is slight agreement being establish compared traditional one. driving forces behind starting are recognized, environment considered essential in following years. some exceptions, no significant differences between age groups, genders, relationship statuses, levels education, and/or occupations when rating future